AI enabled Circularity
active 9 months, 2 weeks agoThe project aims to address the challenge of underutilized Circular Economy (CE) solutions and approaches. Despite over two decades of efforts by governments, institutions, and relevant stakeholders to create and develop such initiatives. Although various programs have been established, they have not been deployed at scale or widely used among all target groups, which indicates that there is still a lot of room for improvement and further consolidation of these initiatives. There could be multiple and complex reasons for this low adoption and awareness of sustainable initiatives. Nevertheless, the EU programs, are believed to be relevant and effective in promoting a circular economy, and as such, the aim is to drive their adoption by integrating the latest technologies available, such as Generative AI. This new “platform for platforms” is an add-on to previous EU-founded work in the field of sustainability, as well as new ideas that will be born and need robust use-case elevation through digital user experience. The project also addresses change management activities toward reluctance of green initiatives, unlocking use cases value, and enhancing the durability of this and the next generation of CE-oriented digital solutions.